Brian Lee is a multi-disciplinary art director and designer based in New York. Currently Senior Creative @ AKQA.


Graphic Design & Art Direction

Below are a compliation of works designed and art directed by myself. Please reach out a detailed presentation of each work and additional films.


Discipline


Image & Film
Branding
Digital Experience

Clients


Calvin Klein
Victoria Beckham
Tommy Hilfiger
The North Face
Apple
Robinhood
Japan Airlines


Contact


Brianlee89@gmail.com
Resume here














Victoria Beckham x Reebok, Branding

Role: Designer











Calvin Klein Underwear FW 2021, Image

Role: Art Director, Designer













The North Face, Digital Experience & Product Design

A top to bottom re-design of the entire digital shopping experience with mobile-first strategy. Developing new typography styles, navigation and modules for product imagery, detail, technology and community pages.

Role: Design Lead













Calvin Klein x Heron Preston, Image & Film

Calvin Klein and Heron Preston collaboration is a re-branding of the CK brand featuring real style stories, told by real people, made to inspire creation and expression through personal style.

Role: Art Director, Designer




















Robinhood, Graphic Design & Animation

Developed multiple key visuals and out of home animation for Robinhood‘s 24 Hour Stock Market campaign that was initiated over major New York media placements.

Role: Design Lead











Calvin Klein Underwear, Packaging

Role: Art Cirector, Designer


       






Apple, Digital Experience & Product Design

Designed the in-store digital experience for the launch of the iPhone 13, where users were prompted to explore new features and technologies by themselves. 

Role: Senior Designer













Calvin Klein Spring 2022: All Together
Imagery & Film

Role: Art Director

For Spring 2022, we re-thought our future, our community, the world we live in. We showcased this new age of Calvin Klein product through communities and collectives. Real people coming together in authentic acts of togetherness, taking over city streets, front lawns and open landscapes. A campaign that’s all about connection, unified through Calvin Klein styles.

Photographer Glen Luchford and director Melina Matsoukas captured an international cast of over 120, featuring a range of familiar faces, emerging talent, individuals and collectives. They are united by larger-than-life representations of community, as individuals join together in a celebration of self-expression and identity, including JENNIE, Vince Staples, Dominic Fike, Solange Knowles and Burna Boy.


















Tommy Hilfiger, SS 2016

The first-ever of collaboration between F-1 superstar Lewis Hamilton and Tommy Hilfiger. Tapping into a trans-continental love for cars and racing, this campaign emphasized the gritty racing world of burnt rubber and smoke.

Captured by photographer Mikael Jansson, inspired by his book Speed of Life.

Role: Designer















Infosys, Film & Imagery

Iga Świątek takes centre court in a global campaign featuring imagery that showcases the evolution of an athlete. Iga’s story showcases her ability to adapt her game within a single match, evolving in stages.

Role: Design Lead












Japan Airlines, Digital Experience & Product Design

An A.I. powered concierge for a 1 on 1 interactive customer support experience.

Role: Design Lead





Thank you.